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Diversifying Small Farms Open New Avenues for Insurance Brokers

Emerging Risks in Agritourism and Specialty Crops Require Tailored Coverage

Diversifying Small Farms Open New Avenues for Insurance Brokers?w=400
The landscape of Australian agriculture is evolving as small commercial farms increasingly diversify their operations to enhance income and sustainability.
This shift presents both challenges and opportunities for insurance brokers, as new ventures introduce complex risk management needs.

Farmers are expanding beyond traditional practices by incorporating mixed enterprises, high-value crops, and agritourism activities. For instance, some are combining livestock with cropping, while others are cultivating specialty products like organic vegetables or engaging in farm-based tourism.

Kylie Stephens, managing principal of PSC Insurance Brokers Darwin, noted a massive opportunity out there and that this diversification often stems from economic necessity, as small farms seek additional income sources to remain viable.

However, these new activities bring unique risks that may not be covered under standard farm insurance policies. Agritourism, for example, introduces public liability concerns, while processing crops into value-added products may require product liability coverage.

Insurance brokers are encouraged to work closely with farmers to assess these emerging risks and develop tailored insurance solutions. This proactive approach not only safeguards the farmers' diversified operations but also strengthens the relationship between brokers and the agricultural community.

As the trend towards diversification continues, staying informed about the evolving needs of small farms will be crucial for insurance professionals aiming to provide comprehensive and relevant coverage options.

Published:Tuesday, 21st Oct 2025
Source: Paige Estritori

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